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150+ Branding Resources & Logo Design Resources You Should Check Out

At Gingersauce we know the exact value of branding. We also realize that sometimes it’s hard to find the materials to learn from. So, we made it our goal to gather and list the most elaborate branding resources and logo design resources available so that you could easily learn your way into branding. Here you’ll find the materials on:

Quick links:

Branding Communities

Sweathead––Strategy With Friends

Logo Geek | Logo Design Community

Brand Design Masters

JUST Logos | Logo Design & Branding Community

The Web Design and Branding Community



Logo Inspiration

Branding Inspiration


Logo Creation | Logo Presentation

How to design a logo: 5 Steps to creating a logo you love | Article

How to design a logo: the ultimate guide | Article

No, Your Clients Do Not Need Only a Logo — Offer Them a Brand Identity Instead | Article

How to Create a Logo For Your Brand: Step 1 to Final | Article

How to present your logos to the client? | Article

How to present logo design | Article

How to Present your Logo Designs to Clients – Top Tips & Tools | Article

5 Tips to Structure Your Logo Design Presentation | Article

How To Present Logo Concepts | Article

Branding Today

The Importance of Branding in 21st Century | Article

The flexible future of branding and the death of the logo as we know it | Article

Making Brands Matter for the Generations to Come | Article

Branding in Today’s Modern Market | Article

How Branding Has Changed | Article

Brand Strategy

Branding: In Five and a Half Steps | Book by Michael Johnson

A blueprint for building brand strategy 

Marks and Maker | Website

Brand Strategy 101: 7 Essentials for Strong Company Branding | Article

Building a brand strategy: Essentials for long-term success | Article

A Better Way to Map Brand Strategy | Article

Brand Naming

Brand New Name | Book by Jeremy Miller

Hello, My Name Is Awesome: How to Create Brand Names That Stick Book by Alexandra Watkins

Eight principles of naming | Article

Naming a business | Article

How to get a name right | Article

Flexible brand names | Article

Perfecting your brand naming process: A guide to memorable monikers | Article

Brand Naming Process: How to Make a Brand Name Resonate | Article | Domain search

WIPO Global Brand Database | International trademarks search 

Brand Personality

BRAND PERSONALITY: The Definitive Guide [+ Examples] | Article

The psychology of brand personality | Article

What is a brand personality and how to create one | Article

What are the 12 Brand Archetypes: Which One Is Your Brand? | Article

How to Use Brand Archetypes Cheat Sheet: 12 Examples of Archetypal Branding | Article

5 Steps To Defining Core Brand Values: How To Choose The Right Ones? | Article

Brand Identity

Logo Design Love: A Guide to Creating Iconic Brand Identities | Book by David Airey

The brand identity | Website with brand identity design examples

What is brand identity? And how to design and develop a great one | Article

What’s the Difference Between Corporate Identity and Brand Identity | Article

The 7 key elements of brand identity design | Article

What Is Brand Typography And How To Choose The Perfect Brand Fonts | Article

5 Steps to Choosing Branding Colors That Will Suit Your Brand | Article

Brand Mascot/Brand Character: Why You Need It and How To Create It | Article

Design Brief

The Art of A Successful Design Brief: What to Ask Your Client? | Article

What Is a Design Brief and How to Write It | Article

How to write a design brief that gets you results | Article

Brand Creation

Brand Bible: The Complete Guide to Building, Designing, and Sustaining Brands | Book by Debbie Millman

Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing | Book by Douglas Van Praet 

What Great Brands Do: The Seven Brand Building Principles That Separate the Rest from the Best | Book by Denise Lee Yohn

A short explanation of a branding tool for everything and everyone | Article

11 Simple Steps for a Successful Brand Building Process | Article

How to Increase Brand Awareness | Article

Brand Design System

The Evolution of a Design System: How to Take It From Crawling to Running | Article

How To Create A Brand Design System: 8 Key Elements | Article

10 Best Design Systems and How to Learn (and Steal) From Them | Article

Brand Guidelines Examples

Gingersauce Brand guidelines examples | Website gallery

30 brand guideline examples to inspire you | Article

36 Great Brand Guidelines Examples | Article

Instagram Accounts To Follow

Graphic design Inspiration | Branding Inspiration 







Branding Youtube Channels | Graphic Design Youtube Channels

The Futur


Shantanu Kumar

Kel Lauren

Will Paterson


Philip Van Dusen

Branding Podcasts | Graphic Design Podcasts

The honest designers show, by Design Cuts.

Clients from hell, by Bryce Bladon.

TED Talks Art, by TED

Design matters with Debbie Millman, by Debbie Millman.

The Futur with Chris Do, by Chris Do.

Using strategy in logo design with Marty Neumeier

Mistakes in brand strategy by Stef Hamerlinck

Branding Opinion Leaders

Jacob Cass

Tobias van Schneider

James Martin


Jeremy Mura

Zorm design

Chris Do

Tom Ross


Dain Walker

Branding Documentaries

How to Get Your Ideas to Spread | Ted Talk

Ways To (Usefully) Lose Control Of Your Brand | Ted Talk

Choice, Happiness, and Spaghetti Sauce | Ted Talk

Burt’s Buzz | Movie

The Naked Brand | Movie

Jiro Dreams of Sushi | Movie

Branding E-books | Branding PDFs

Hilary Hartling – Your Brand Superpower in One Clear Statement | Free PDF

Dimity Edwards – Ultimate Branding Blueprint E-Book | Free PDF

Brand Girl Magic – Brand Strategy Guide | Free PDF

Brittney Rossie – Personal Branding Workbook | Free PDF

Fleurir Online – How to Build a Flourishing Online Brand | Free PDF

Sister Scout Studio – The Ultimate Checklist to Ace Your Branding Photo Shoot | Free PDF

11 Brand Book Mistakes: What Can We Learn from Top Brand Books | Free PDF

The 12 Brand Archetypes. Cards And Guide | Free PDF

Branding Workbook: 4 Phases On Creating A Remarkable Brand | Free PDF

Creative Brief With Tips | Free PDF

Branding Courses 


Branding Your Creative Business: Define Your BrandPersonal Branding: Crafting Your Social Media Presence – 2 Week Free Trial then $19/mo.

The Staples of Branding: From Purpose to Product – 2 Week Free Trial then $19/mo.

Business Branding: The Complete Course Part 1 – Strategy – $129.99

Business Branding: The Complete Course Part 2 – Expression – $129.99

Branding & Marketing for Startups: Learn How To Stand Out – $94.99

Branding: The Creative Journey Specialization – Free

Brand and Product Management – Free

Brand Management: Aligning Business, Brand and Behaviour – Free

Branding 101: The Complete Toolkit – $13/mo.

A Brand Called You – $13/mo.

How To Develop and Market Your Brand – $13/mo.

Linkedin learning

Advanced Branding – Free Month Trial or $29

Learning Personal Branding – Free Month Trial or $25

Create A Brand Strategy – Free Month Trial or $29

Branding for designers – Free Month Trial

Create a brand book online, with Gingersause!

Whether you are an entrepreneur seeking a brand book for your business, a designer, looking for a time-saver, or an agency in need of shortcuts and a bit of automation, our brand book creation tool is exactly what you need. Few steps, few minutes, and logo design – with Gingersauce this is what it will take to create your brand book online.  

Easy. Fast. Professional.

The author

Josh Bloch
Josh Bloch

Josh is a multidisciplinary designer with over 20 years of experience in industrial design, exhibitions, branding, 2d and 3d animation, graphics for print and digital, illustration, and UX/UI for mobile and desktop apps.

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