5 Main Principles Of A Brand Book

We summed up 5 brand book building principles for making guidelines that differentiate the BEST from the REST.

⚡️ Use the brand’s tone of voice from the get-go to create a brand book.
⚡️ Present all the elements with precise measurements and proportions.
⚡️ Develop superior emotional connections through products.
⚡️ Put on your customer’s hat.
⚡️ Cultivate a vibrant corporate culture around the brand.

Build brands, not images!